SPY NIGERIA: Tech Gist

Whatsapp Business App Now Available In Nigeria

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Messaging app WhatsApp has finally rolled out its new WhatsApp Business app in Nigeria. The app which is currently available for Android, is now available for Nigerians to download via the Google Play store. <a href="https://www.blogger.com/null" name="more" style="background-color: white; color: #394248; font-family: "source sans pro"; font-size: 17px; letter-spacing: 0.1px;"></a> It is compatible with devices running Android 4.0.3 and above. A version with similar features is also expected to be available for iOS devices (iPhone) in the coming future. WhatsApp had previously announced the app’s arrival and begun verifying business accounts as part of its WhatsApp Business pilot program back in September 2017. Before now, the company has been testing the beta version of WhatsApp Business in select countries which include US, UK, Italy, Indonesia, and Mexico. Targeted at small businesses, the WhatsApp for Business app allows business owners to connect with their customers and be a part of the messaging platform that has over 1.3 billion users worldwide. Unlike the original WhatsApp app, the business-centric offering allows businesses to create their own Whatsapp business profiles with information such as business description, email, or store addresses, and website. 
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 The app also has features that include whatsapp verified business account listing, labels – for sorting contacts, messaging tools such as quick replies, greeting messages and away messages. Further, there are metrics such as the number of messages sent, delivered, read and WhatsApp Web support to let businesses send and receive messages directly through a computer. In terms of some major similarities with the original WhatsApp Messenger, the WhatsApp Business app allows businesses to set privacy for their profile photo, about information, and status as well as lets them block any of their contacts and enable read receipts. The app also has a live location feature that helps companies share their live location with their clients and customers. 
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 It addition, the whatsapp business mobile application allows businesses to make voice and video calls. Notably, the app offers end-to-end encryption for all the messages and calls it circulates to restrict any third-party access. Customers won’t need to install new apps as messages sent from WhatsApp Business will be received on WhatsApp Messenger as usual. While several early users of Whatsapp business app in Nigeria said they were impressed, they observed that several important features that small businesses need are still missing such as receiving payments and the possibility of finding potential customers. Well, let’s hope they roll out those features in the nearest future.

Tech Gist Whatsapp Business App Now Available In Nigeria

Messaging app WhatsApp has finally rolled out its new WhatsApp Business app in Nigeria. The app which is currently available for Android, ...

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Facebook to effect major changes on its website

04:50 Staff 0

Facebook has announced that it will soon effect major changes to news feed from media organisations, brands and businesses to focus on personal interactions. 
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Its founder, Mark Zuckerberg, said this in a post on Friday. 
 
 
He disclosed that the Facebook community has complained of a rise in the numbers of public posts on the social network in the past two years, which has been “crowding out” the personal moments. 
 
It would take months to introduce the changes, Zuckerberg said, adding he expected people to spend less time on Facebook and some other types of engagement to go down. 
 
His post below: 
 
“One of our big focus areas for 2018 is making sure the time we all spend on Facebook is time well spent. 
 
 
We built Facebook to help people stay connected and bring us closer together with the people that matter to us. That’s why we’ve always put friends and family at the core of the experience. Research shows that strengthening our relationships improves our well-being and happiness. 
 
But recently we’ve gotten feedback from our community that public content — posts from businesses, brands and media — is crowding out the personal moments that lead us to connect more with each other. 
 
It’s easy to understand how we got here. Video and other public content have exploded on Facebook in the past couple of years. Since there’s more public content than posts from your friends and family, the balance of what’s in News Feed has shifted away from the most important thing Facebook can do — help us connect with each other. 
 
We feel a responsibility to make sure our services aren’t just fun to use, but also good for people’s well-being. So we’ve studied this trend carefully by looking at the academic research and doing our own research with leading experts at universities. 
 
 
The research shows that when we use social media to connect with people we care about, it can be good for our well-being. We can feel more connected and less lonely, and that correlates with long term measures of happiness and health. 
 
On the other hand, passively reading articles or watching videos — even if they’re entertaining or informative — may not be as good. 
 
Based on this, we’re making a major change to how we build Facebook. I’m changing the goal I give our product teams from focusing on helping you find relevant content to helping you have more meaningful social interactions. 
 
We started making changes in this direction last year, but it will take months for this new focus to make its way through all our products. The first changes you’ll see will be in News Feed, where you can expect to see more from your friends, family and groups. 
 
As we roll this out, you’ll see less public content like posts from businesses, brands, and media. And the public content you see more will be held to the same standard — it should encourage meaningful interactions between people. 
 
For example, there are many tight-knit communities around TV shows and sports teams. We’ve seen people interact way more around live videos than regular ones. Some news helps start conversations on important issues. But too often today, watching video, reading news or getting a page update is just a passive experience. 
 
Now, I want to be clear: by making these changes, I expect the time people spend on Facebook and some measures of engagement will go down. But I also expect the time you do spend on Facebook will be more valuable. And if we do the right thing, I believe that will be good for our community and our business over the long term too. 
 
At its best, Facebook has always been about personal connections. By focusing on bringing people closer together — whether it’s with family and friends, or around important moments in the world — we can help make sure that Facebook is time well spent.”

Tech Gist Facebook to effect major changes on its website

Facebook has announced that it will soon effect major changes to news feed from media organisations, brands and businesses to focus on perso...